I thought this move by LonelyPlanet was very innovative. Since being purchased by the BBC a couple of years back, they’ve been looking at ways to develop, share and monetize the content they have (opening up APIs and relaunching their site). In this move though they’re looking to expand on their content to better monetize [...]
Tag Archive > UGC
Use of Social Media in the US…
This study by MarketTools about the use of Social Media by US adults, presents some quite interesting results. In summary:
- Over two-thirds (68%) of those surveyed said that they frequently use Social Media sites (mainly MySpace, YouTube and eBay). I’m not entirely sure how eBay made it into that category as with the kind of [...]
